Sellers need to know that Buyers know

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Selling a home is about preparing the house for sale,  knowing the market,  and using the best marketing strategies and tools.  Serious buyers spend lots of time learning about the market before they are ready to make an offer.  For this reason, sellers have one opportunity to make sure that they work with their listing agent to have a pricing strategy,  take care of repair issues and deferred maintenance, and listen to their agent's advice about staging. Taking time to address these concerns will be worth the delay. Listing the property prematurely will turn buyers off. No one wants to buy some else's "project". Buyers want to buy a home.  

Listing agents who take time to work with their sellers upfront about repairs, suggesting trusted contractors,  produce information about the house, fully complete the paperwork for buyers' review.  Listing agents also invest heavily to use the best technology in photos (including aerials), virtual tours, and voice tours to get the highest dollar in the shortest amount of time.  

Selling a home is a true partnership between the professional agent and the sellers.

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Disclaimer: The views and opinions expressed in this blog are those of the author and do not necessarily reflect the official policy or position of the HRIS.
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